PRODUCE  SOLUTIONS

Produce Maxx is a revolutionary way to enhance the handling, processing and washing of fruits and vegetables by reducing cross-contamination of pathogens and spoilage organisms in wash water.

• Kills 99.999% of E.coli O157:H7, Salmonella enterica and Listeria monocytogenes in washing/crisping water
• Minimum soak time of 90 seconds and easy to monitor concentration
• Controls spoilage and decay in crisping and wash water for fruits and vegetables
• Approved for use on whole or cut fruits and vegetables
• No potable water rinse required
• Non-organoleptic impact to product
• Easy to use—automated sink dispense
• National Organic Program approved for use on all organic produce – when followed by a potable water rinse

Produce Maxx applications include:

• Crisping
• Washing
• Cut Fruit Preparation
• Misting

Product:  2.5 gallon concentrate

Delivery System:  Robust delivery system that accurately delivers the proper dosage to the sink.

Crisping fresh produce in water provides significant product quality benefits, however, crisping in Produce Maxx reduces spoilage organisms to enhance shelf life of the product while also protecting against cross contamination.

Significant consumer and retailer economic benefits include:

• Extend case life to reduce shrink and improve margins
• Extend home life to improve customer satisfaction/loyalty
• Reduce trim labor, re-channel labor to selling activities
• Reduce cleaning labor from cleaner product
• Protect against cross contamination

All raw fruits and vegetables should be thoroughly washed before being cut, combined with other ingredients, cooked, served, or offered in ready-to-eat form.  A CFP Committee reported scientific research has proven that adding an antimicrobial treatment [such as Produce Maxx] to the washing or crisping water can reduce, and in some cases prevent, the risk of pathogen cross-contamination. Research has shown that Produce Maxx can help reduce bacterial pathogens on the surfaces of processed fruits and vegetables.

Why you should wash fruits and vegetables with Produce Maxx:   

• Compliant with the FDA Food Code Section 3-302.15, for washing fruits and vegetables
• Kills 99.999% of Escherichia coli O157:H7, Salmonella enterica, and Listeria monocytogenes in the wash water
• Controls spoilage and decay causing non-public health bacteria in fruit or vegetable wash water
• Reduces E.coli O157:H7, Salmonella enterica and Listeria monocytogenes on the surface of store-prepared fruits and vegetables

To keep up with time-starved consumers, the fresh cut fruits and vegetables has become a high value signature category for the produce department.  Rinsing fresh cut fruits and vegetables in Produce Maxx reduces spoilage-causing non-public health bacteria to enhance shelf life of the product while also protecting against cross contamination.

Significant consumer and retailer economic benefits include:

• Protects against cross contamination when rinsing cut fruit in the same process water
• Reduces spoilage-causing non-public health bacteria to enhance product quality while also protecting against cross contamination
• Enables retailers to extend code date through purge reduction
• All these benefits with no organoleptic impact to the product

Maintaining a clean and sanitary presentation leads to consumer trust and loyalty. Ensure your customers always see a clean case and misting nozzles by dosing Produce Maxx into your misting lines and misting heads to keep lines clean and free of odor-causing bacteria. The concentration of Produce Maxx in the misting system contains no more than 4 parts per million (ppm) of chlorine, equivalent to the national drinking water standard. This is compliant with the National Organic Program for direct contact on organic produce. 205.605(b).

Significant consumer and retailer economic benefits include:

• Can be used in misting lines to keep them clean and free of odor-causing bacteria
• Re-channel cleaning labor to high value selling activities
• Cleanliness leads to customer loyalty